Useberry

Definición Rápida

Useberry is an unmoderated usability testing platform, very similar to [[Maze]]. It allows product teams to get quick feedback and quantitative data on prototypes, designs, and information architectures, integrating with tools like Figma, Sketch, and Adobe XD.

What Is Useberry?

Imagine you have created interactive floor plans of a house on your computer ([[Prototypes]]). You want to know if people can easily find the bathroom from the entrance, but you can’t invite 200 people to your studio to try it one by one. Useberry lets you send those floor plans to 200 people over the internet, ask them to “find the bathroom,” and returns a detailed report with the paths they took, where they got lost, and how long it took – all automatically.

Like its competitor [[Maze]], Useberry is a key tool for “rapid testing,” allowing you to validate designs with a large number of users without the need for a moderator.

Why Is It Important for UX?

• Quick quantitative validation: It gives you the ability to get numerical data on the usability of your designs in very little time.
• Accessible to the entire team: Its ease of use allows designers to launch tests autonomously, without always depending on a dedicated UX researcher.
• Problem identification at scale: While a moderated test with 5 users reveals deep problems, a test with 100 users on Useberry can show you exactly what percentage of people get stuck at a specific point.
• Testing versatility: It offers a wide range of testing methods, from prototype validation to information architecture evaluation.

Types of Tests in Useberry

• Prototype Tests: Users interact with your Figma/Sketch/XD prototype to complete missions.
• First Click Test: Measures whether users know where to click first to complete a task.
• 5-Second Test: Evaluates the first impression and clarity of a design.
• Card Sorting and Tree Testing: To research and validate [[Information Architecture]].
• Surveys and opinion questions.

Mentor Tips

• Choose the tool that best fits your budget and needs: Useberry and [[Maze]] are very similar. Evaluate their pricing plans and the small differences in their features to see which one fits your team best.
• The quality of the task is the quality of the result: In unmoderated tests, you cannot clarify doubts. Be extremely clear and concise when writing the mission the user must complete.
• Don’t limit yourself to numbers: Quantitative data is powerful, but it’s always good to complement it with some qualitative sessions to understand the “why” behind the results.

Resources and Tools

• Resources:
  • Useberry Blog: They offer guides and articles on how to conduct different types of usability tests.
• Competitors:
  • [[Maze]]
  • Lyssna (formerly UsabilityHub)